An Asian street food experience at the point of sale for Pietercil
From eye-catching promotional pillars to a street food stall with a 3D effect. For Pietercil, Holbox transformed an Asian street food concept into creative POS materials that inspire consumers and encourage purchases.
From product presentation to complete meal inspiration
The concept is simple: consumers are encouraged to combine different products, such as a base, sauce and topping or snack. This helps them discover just how easy it is to prepare their own Asian meal at home.
This activation is about more than visibility alone. By presenting products together and encouraging combinations, it creates opportunities for additional purchases and increased product turnover.
One campaign, multiple eye-catchers
To give this activation even greater impact, Holbox developed a range of creative POS materials. From striking promotional pillars and an arch to a detailed street food stall.
The latter is a real eye-catcher. Thanks to its creative construction and surprising 3D effect, the stall truly comes to life. Its design, details and colourful printing bring the atmosphere of an Asian street food market directly to the shop floor.
All elements are visually aligned and reinforce the Pick & Mix concept. The result is one recognisable campaign that attracts attention, inspires consumers and puts the products in the spotlight.



A collaboration to be proud of
The final result received enthusiastic feedback even before the campaign launched. After receiving and assembling the POS materials, Pietercil shared this positive response:
"Everything looks absolutely amazing! The street food stall with its 3D effect is fantastic. The instruction videos were also very clear."
The customer was equally positive about the collaboration:
"We are extremely satisfied with the collaboration throughout this project: everything was delivered perfectly on time, the support was excellent and your creative ideas made an important contribution to the final result."
Feedback we are proud of! Because it is precisely the combination of creative ideas, technical expertise and reliable execution that makes the difference.



Creativity that works in practice
An eye-catching design is one thing. But it also needs to work in practice. That is why, throughout the development process, we focused not only on appearance but also on construction, assembly and ease of use.
With clear instructional videos, Holbox supported the customer in assembling the various POS materials. This ensured that the creative concept was translated into practical, user-friendly solutions.
Ready to bring your brand to life on the shop floor?
From an eye-catching display to a complete promotional concept, Holbox works with you to develop creative solutions that not only attract attention but also contribute to your commercial objectives.
You have the idea. We make it visible.

Want to know more?
Do you have questions about our displays, such as the possibilities, the process, or the delivery time? For these and any other questions, we are happy to assist you. Our specialists will help you quickly.

